Senior UX/UI Designer for Complex SaaS Products
I help teams simplify workflows, clarify product structure, and design accessible, scalable experiences across fintech, healthcare, sustainability, logistics, and compliance-led platforms.
- Accessible product design aligned with WCAG 2.2 AA
- Complex dashboards and workflows made easier to understand
- Research and evidence used to guide product decisions
Featured Work
Complex product challenges across research software, healthcare, and banking.
B2B SaaS · Research platform
Flowlytics
A guided research and decision-support platform helping product teams move from uncertainty to clearer decisions through structured, evidence-led workflows.
View Case Study
Healthcare AI · Clinical workflows
Medical Imaging Annotation Platform
A web-based annotation and review platform replacing fragmented offline workflows with a unified, role-based system designed for clinical accuracy, safety, and compliance.
View Case Study
Fintech · Mobile banking
Banking App Redesign
A mobile banking redesign focused on simplifying everyday tasks, reducing friction across key flows, and embedding accessibility throughout the experience.
View Case StudyProduct Design Support for Different Stages
From defining a new SaaS product to improving an established platform, the work is shaped around the product, team, and problem.
New products
Zero-to-One Product Design
Helping founders and product teams turn complex ideas, requirements, and evidence into a clear product structure and usable experience.
Product definition, information architecture, user flows, UX/UI design, prototypes, design systems, and developer handoff.
Existing products
Product Redesign & Workflow Improvement
Identifying where established products create friction, then improving navigation, workflows, accessibility, and interface consistency.
UX reviews, workflow analysis, information architecture, redesign, accessibility improvements, testing, and iteration.
Flexible support
Ongoing Product Design Support
Senior UX/UI support for teams that need additional product design capacity without hiring a permanent full-time designer.
Product discovery, feature design, workflow improvements, design systems, prototyping, and support for product and engineering teams.
What Clients Say
Feedback from verified clients following UX design projects.
1 of 5
★★★★★“Paul delivered excellent work with minimal guidance. He understood the brief quickly, shared polished, professional designs, and kept everything on track without needing constant input. He followed WCAG 2.2 perfectly and clearly demonstrated how accessibility features would work in practice using Figma.”
★★★★★“Communicating with Paul was easy and perfect. He made himself available for calls, understood everything, answered questions and delivered as needed.”
★★★★★“My first use of Fiverr. Paul was great help, proactive support and great work.”
★★★★★“Paul was fantastic to work with, great communication and timing!”
★★★★★“He is a professional with high quality delivery.”
A Practical Process Shaped Around the Product
I work with founders and product teams from early product definition through to developer-ready design. The exact activities change, but the goal stays the same: reduce uncertainty, create a clear structure, and make complex workflows easier to understand and use.
My background in graphic design still shapes how I approach hierarchy, layout, visual clarity, and the way information is presented on screen.
Read More About Me-
01
Understand the Context
Clarify the users, business goals, constraints, evidence, and product decisions that still need to be made.
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02
Define the Structure
Shape the information architecture, workflows, priorities, and product logic before moving into detailed interface design.
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03
Design and Test
Develop flows, wireframes, prototypes, and accessible UI patterns, then test and refine the important assumptions.
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04
Deliver and Support
Prepare polished designs, reusable components, and clear guidance so product and engineering teams can move forward confidently.
Planning a New SaaS Product or Improving an Existing One?
I work with founders and product teams on zero-to-one products, complex redesigns, and ongoing product design support.
Discuss a Project